Modern businesses need to “run on all cylinders” online. That usually entails maintaining social profiles, building a website, and other activities. It also entails managing customer reviews. Not only does that mean responding to reviews and striving to receive positive reviews, it also means using those reviews on websites to improve conversion rates and enhance SEO. In this article, we’ll … Read More
Relation between Purchase Frequency and Retention in eCommerce
Stores have been smartening up their places and window displays to match the new found purchasing power of their customers from the very first days of their existence. Some would go even further with this like “Barbershop”, the custom in the 16th and 17th centuries of spending time in a barbershop by harmonizing to a lute or guitar provided to … Read More